Amazon & Retail Media Strategist - Search (PPC)

About Power Digital Marketing

Power Digital Marketing is a tech-enabled growth firm operating at the intersection of marketing, consulting, and data intelligence. We ignite revenue and brand recognition for leading and emerging companies worldwide. As a people-first organization, we value diversity and believe our team culture is fundamental to success. Our mission is to empower the relentless pursuit of growth through a team of growth-obsessed experts driven by integrity, autonomy, and grit.

We offer comprehensive growth marketing services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Managing billions in media annually, our dynamic team of consultative marketers, creatives, analysts, and technologists challenges traditional planning and measurement through meticulous testing and data science across the customer journey.

At our core is nova, our proprietary technology that analyzes businesses through first-party data, simplifying investment planning and M&A diligence—putting marketers in a strategic seat at the table.

The Role: Amazon & Retail Media Strategist - Search (PPC)

As a Retail Marketing Strategist, you will own the execution, performance, and growth of Amazon and retail PPC advertising campaigns within your book of business. You are oriented toward client business success, tying your efforts to greater business goals and acting as a self-starter who autonomously owns responsibilities.

Key Responsibilities:

• Execute, manage, and grow Amazon and retail PPC advertising campaigns
• Work hand-in-hand with account leadership to ideate and evolve service strategy within the broader media mix
• Own reporting, optimizations, and client communication
• Conduct keyword research and competitive analysis
• Develop compelling ad copy that drives conversions
• Execute bid optimizations and routine campaign management
• Provide strategic recommendations tied to client KPIs and business objectives
• Manage routine optimizations sometimes with support from a Specialist

What We're Looking For

You excel in execution and strategy, combining hands-on tactical skills with strategic thinking. You're autonomous, detail-oriented, and passionate about driving measurable results. Advanced proficiency in spoken and written English is required for this role. Experience managing Amazon Advertising or similar retail media platforms is essential.

Why Join Us

You'll work with a forward-thinking team that values innovation, data-driven decision-making, and client success. This is an opportunity to impact billions in managed media and grow your expertise in the rapidly expanding retail media space.

💰 Compensation not publicly listed. Market estimate for similar roles: from $80K, varying by experience and location.