Influence Manager (Global Beverage Client)

About Ogilvy

Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas for 75 years. The agency builds on its rich legacy through Borderless Creativity—innovating at the intersections of advertising, public relations, relationship design, consulting, and health capabilities. With experts collaborating seamlessly across over 120 offices in nearly 90 countries, Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities.

About WPP

WPP is the trusted growth partner for the world's leading brands. The company unites cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions, and expert strategic counsel in a single company—powered by exceptional talent and the agentic marketing platform WPP Open. This enables clients to navigate change, capture opportunity, and deliver transformational growth.

About This Role

We are seeking an experienced Influence Manager to join our team and drive influence strategy for a major global beverage client. In this role, you will manage influencer relationships, develop influence campaigns, and execute strategic initiatives that align with brand objectives and market opportunities.

Key Responsibilities

• Develop and execute comprehensive influencer marketing strategies aligned with client objectives
• Identify, evaluate, and manage relationships with key influencers across relevant platforms
• Plan and oversee influencer campaign execution, from brief development to performance measurement
• Monitor influencer performance metrics and provide data-driven insights and recommendations
• Collaborate cross-functionally with creative, media, and account teams to ensure seamless campaign delivery
• Stay current with influencer trends, platform algorithms, and emerging opportunities in the influence space
• Manage budgets and ensure ROI targets are met across influencer partnerships
• Provide regular reporting and strategic counsel to client stakeholders

What We're Looking For

• Proven experience managing influencer campaigns and partnerships, preferably in the beverage or FMCG sector
• Strong understanding of influencer marketing platforms, analytics, and measurement frameworks
• Excellent relationship management and negotiation skills
• Strategic thinking with ability to translate client briefs into actionable influence plans
• Experience with social media platforms and content trends
• Strong project management and organizational capabilities
• Ability to work effectively in collaborative, fast-paced agency environments

This is an excellent opportunity to work with a world-class agency on a prestigious global brand, contributing to campaigns that drive real business impact.

💰 Compensation not publicly listed. Market estimate for similar roles: from $80K, varying by experience and location.