Regional Sales VP - Mid-Market - WEST (10462)

Coupa Software Inc (Ats)·October 5, 2026·

🌍 Hybrid · Ann Arbor, United StatesFull-timeSales

💰 $185,000 – $195,000/yr

Go AWS Salesforce

At a glance

Who can apply: United States
Work arrangement: Hybrid · Ann Arbor, United States
Employment type: Full-time
Seniority: Executive
Salary: $185,000 – $195,000/yr · published by the employer

✓ Open to early-career candidates

Checked against the employer's source on October 13, 2026. Details come from the employer's posting; confirm them on the application page.

Job Description

Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins.

Why join Coupa?

🔹 Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend.🔹 Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence.🔹 Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other.
Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa.
Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins. Why join Coupa? 🔹 Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend. 🔹 Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence. 🔹 Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other. Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa.
The Impact of an RVP, Customer Growth to Coupa:
This role is responsible for building and leading a high-performing regional sales team focused on driving growth for Coupa’s cloud-based solutions. The ideal candidate combines deep SaaS sales expertise with a proven ability to engage C-level executives and deliver value-based, strategic proposals that close complex deals. They will drive regional sales execution through targeted plans, campaigns, and close collaboration with internal teams and partners. A strong coach and communicator, this leader will recruit, enable, and mentor top talent while maintaining operational excellence through effective pipeline management and forecasting. Success in this role requires a customer-centric mindset, executive presence, and a commitment to cross-functional collaboration in a dynamic, fast-paced environment.

What You'll Do:

Build, lead, and enable the Coupa Sales team in the region, ensuring alignment with Coupa’s sales processes, training programs, and onboarding initiatives.
Drive regional sales execution by developing targeted sales plans, executing field campaigns, and collaborating with Alliance Partners to penetrate key accounts and verticals.
Engage C-level executives with compelling value-based proposals and messaging, leveraging Business Value Selling and the Challenger Sale model to accelerate deal closure.
Deliver accurate, timely sales reporting and maintain Salesforce.com as the system of record, including weekly updates and pipeline health.
Support regional sales success by developing localized content, competitive positioning, and enablement materials tailored to market dynamics and buyer personas.

What You Will Bring to Coupa:

Proven success in complex cloud/SaaS sales, with 5+ years of sales management and individual contributor experience, including tenure of at least 3 years at one company.
Track record of delivering results both as a direct seller and sales leader, with the ability to recruit, coach, and lead high-performing sales teams.
Expert at value-based selling, identifying strategic customer pain points and crafting compelling business cases that resonate from functional roles to the C-suite.
Strong communicator with executive presence, skilled at building trust with customers, partners, and internal stakeholders across regions and time zones.
Highly collaborative and customer-focused, leveraging modern tools to work cross-functionally and willing to travel extensively for customer meetings and strategic planning.

The estimated pay range for this role is $185,000 - 195,000 + eligibility for commission with an estimated pay mix of 50/50
The starting salary for the successful candidate will be based on permissible, non-discriminatory factors such as skills, experience, and geographic location.
#LI-REMOTE#LI-MH2
At Coupa, we are 100% committed to creating and nurturing an environment that supports your physical, mental, and community well-being . We offer a comprehensive suite of benefits designed to help you and your family thrive: Global Well-Being Perks (For All Employees Globally)

Global Wellness Days: Enjoy two designated, company-wide paid wellness days off each year (typically the first Friday in March and the last Friday in September) so the entire global team can unplug, step away, and recharge together .
Birthday Time-Off: Celebrate your day! Coupa provides a paid day off on your birthday or another day of your choice within your birthday month .
Volunteer Time Off (VTO): Giving back is in our DNA. We offer 40 hours of paid VTO annually to support the community initiatives and volunteer programs you are passionate about .
Employee Assistance Program (EAP): Access free, confidential, 24/7/365 counseling and resources for emotional support, work-life solutions, financial advice, legal guidance, and support for new parents .
Business Travel Protection: Travel with peace of mind. Zurich Travel Assist provides medical, safety, pre-trip planning, and emergency support during any business travel .
Referral Bonus Program: Share the Coupa experience! Receive generous monetary referral bonuses when you successfully refer talented friends or acquaintances who are hired into open roles .

Please note: In addition to these global well-being perks, Coupa offers highly competitive, location-specific benefits packages (which include comprehensive medical/dental insurance, retirement/pension plans, and life or accident protection) tailored to your primary work location. Your recruiter will walk you through the specific regional benefits package for this role during the interview process. Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees. Please be advised that inquiries or resumes from recruiters will not be accepted. By submitting your application, you acknowledge that you have read Coupa’s Privacy Policy and understand that Coupa receives/collects your application, including your personal data, for the purposes of managing Coupa's ongoing recruitment and placement activities, including for employment purposes in the event of a successful application and for notification of future job opportunities if you did not succeed the first time. You will find more details about how your application is processed, the purposes of processing, and how long we retain your application in our Privacy Policy.
Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.
Please be advised that inquiries or resumes from recruiters will not be accepted.
By submitting your application, you acknowledge that you have read Coupa’s Privacy Policy and understand that Coupa receives/collects your application, including your personal data, for the purposes of managing Coupa's ongoing recruitment and placement activities, including for employment purposes in the event of a successful application and for notification of future job opportunities if you did not succeed the first time. You will find more details about how your application is processed, the purposes of processing, and how long we retain your application in our Privacy Policy.

Put your brand in front of 300,000+ monthly visitors worldwide

Advertise here →

Related Jobs

Director, Product Management - 10256

Coupa Software Inc (Ats)

hybridUnited States

Sr. Technical Program Manager - #10305

Coupa Software Inc (Ats)

hybridFoster City, United States

Account Executive Mid Market - 10420

Coupa Software Inc (Ats)

remoteLos Angeles, United States

Revenue Enablement System Administrator (HighSpot) - 10449

Coupa Software Inc (Ats)

remoteUnited States - Remote

Find more than a single listing

Discover more jobs

Join now and find your dream job or a higher-paying opportunity with better employer visibility, stronger internal discovery and easier access to worldwide hiring signals.

🔎

Discover hidden jobs

Surface roles you may miss on noisier boards and move through cleaner employer links and better intent pages.

🚀

Head start against the competition

See fresh roles, related pages, salary context and company signals faster so you can apply earlier and better.

📈

10,000+ more jobs than narrower job boards

Explore remote, hybrid and location-based opportunities across worldwide markets instead of relying on one narrow inventory.

🌍

Worldwide opportunity coverage

Use region pages, country-eligibility pages and skill pages built for global job seekers, not just one market.