Marketing Coordinator, Events

About OpenSesame

OpenSesame is transforming workforce development with an AI-powered marketplace of skill-building courses and learning pathways. More than 2,000 companies, including 150+ of the Global 2000, rely on OpenSesame to develop productive and compliant workforces.

About the Role

As Marketing Coordinator, Events, you will own execution of OpenSesame's trade show and live event calendar with a strong emphasis on event logistics and onsite execution. Events are a core engine of integrated marketing campaigns, driving pipeline, accelerating deals, and building meaningful connections with prospective clients, enterprise buyers, and partners.

This role reports to the Manager of Integrated Campaigns and works alongside the Field Marketing Manager to execute the live event calendar, aligning localized field activations with broader brand initiatives and campaign milestones.

Key Responsibilities

• End-to-End Event Execution: Plan, manage, and execute OpenSesame's event calendar, including third-party trade shows and field events.
• Campaign & Cross-Functional Alignment: Translate Integrated Campaigns strategies into actionable event plans, partnering with marketing teams while aligning with Sales, Customer Success, and GTM Operations on audience targeting, messaging, and pipeline goals.
• Logistics & Vendor Management: Own operational details including booth logistics, contract negotiations, venue sourcing, staff scheduling, travel coordination, shipping, promotional materials, and vendor relationships.
• Sales & Partner Enablement: Build pre-event prep materials, coordinate booth and meeting staffing schedules, and equip sales representatives and partner managers with tools and context to maximize onsite meetings and follow-ups.
• Budget & ROI Tracking: Manage event budgets and track key performance metrics (MQLs, meeting volume, pipeline contribution, cost-per-lead) to report performance against budget and targets.
• AI & Modern Workflow Adoption: Integrate AI tools into daily workflows to streamline event communications, build promotional copy, summarize event takeaways, and optimize event administration.

What We're Looking For

• High-energy, detail-oriented project management approach
• Experience with trade show and live event execution
• Strong cross-functional collaboration and communication skills
• Proficiency with modern marketing workflows and tools
• Budget management and metrics-driven mindset
• Ability to leverage AI-enabled tools for marketing efficiency